Skill
Write cold emails from real lead data without inventing details.
First-touch outreach that uses only what the lead row actually contains: subject and length that survive a phone screen, the openers that kill replies, how to template at volume without fifty identical emails, and why personal email addresses stay out of cold sequences.
The full instructions this skill installs.
Use this when someone wants to contact leads they just pulled — a first email, a connection note, a follow-up.
You have the person's title, company, industry, size and location. That is enough for one specific line and no more. Do not invent a recent funding round, a blog post they wrote, a mutual connection, or a problem you have decided they have. A fabricated detail in a cold email is caught instantly and ends the conversation.
If the row gives you nothing to personalise with, write a short honest email instead of a fake-personal one. "I work with 20-person agencies in Lyon on X" is true and lands better than an invented compliment.
Follow-ups are short and add something. Never "just bumping this to the top of your inbox". Two follow-ups, spaced four and then seven days, then stop. Three emails to someone who has not replied is persistence; six is a complaint to the abuse desk.
When asked to draft for a whole list, write one template with clearly marked slots and fill it per row from real fields only — {{firstName}}, {{companyName}}, {{jobTitle}}. Show two or three filled examples so the user can check the tone, rather than emitting fifty near-identical emails.
For EU and UK recipients, B2B cold email is legal but needs a real identity and a working opt-out. Include who is sending and a one-line unsubscribe. Do not use the personalEmail field for cold outreach — that is someone's private address, and using it is both a worse first impression and a GDPR problem. Business email only.
